PAN Amsterdam “Through the eyes of Rembrandt Sutorius”

PAN Amsterdam proudly launches the campaign image for the upcoming edition. This year, Rembrandt Sutorius, director of Artis, had the honor of designing the PAN campaign image. Graphic designer Sef Hansen designed the image through the eyes of Sutorius: “Every day, Rembrandt marvels at all the life around us. About the superpowers and the beauty of nature. And about how everything – even if you don’t immediately see it – is connected and dependent on each other. From the tiniest, invisible life to the infinite in the universe.

That sense of wonder is an excellent source of inspiration for the arts. In my design you can see the spectacular shapes and biological processes in nature. A harmonious blend of real photos and artificial intelligence elements drawn from the majestic universe of nature. An imagination of the force that shapes everything around us, or Natura Artis Magistra: nature is the teacher of art.”

PAN will take place November 19 – 26, 2023

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